Of 2,500 Timeout covers published since 1968, Matt Herring’s Queen’s Diamond Jubilee cover makes the top 50 in this new exhibition at the London Museum of Brands, along side artists such as Banksy and Tracey Emin. A new book published by Unicorn accompanies the exhibition.

’Peter Blake was originally supposed to design a cover for Queen Elizabeth’s diamond Jubilee,’ explains art editor Anthony Huggins. ‘He did it, but it wasn’t quite right. So we sent his to design to our subscribers and commissioned illustrator Matt Herring to do this alternative, Sex Pistols-inspired version. It was a bit of a dry subject, so - in Time Out style - we wanted to do something that didn’t take itself too seriously!’

Did you know that Time Out is turning 50? It’s true: the first issue, put together by our founder Tony Elliott on his kitchen table, was published in August 1968. And we’re not the types to let a big birthday go uncelebrated. To mark half a century of bringing you the best of London, we’ve teamed up with the Museum of Brands https://www.timeout.com/london/museums/museum-of-brands-packaging-advertising in Ladbroke Grove to put together an exhibition of 50 amazing Time Out magazine covers.

‘Time Out 50: 50 Years, 50 Covers https://www.timeout.com/london/things-to-do/time-out-50-50-years-50-covers ’ charts five decades of London life through our front pages, from the very first issue to the explosion of Time Out around the world. It features 50 original magazines with cover stars including David Bowie, Elton John and Joanna Lumley, and designs by artists including Tracey Emin, Banksy and Jamie Hewlett.

A ‘Time Out 50’ book will also drop, published by Unicorn. It’s not every day you turn 50, so we’re doing this properly. Come party with us from September 12.

To see more of Matt's work click here.