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Matt Dartford & AJ / MDI Digital
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advertising colour corporate design editorial publishing subject techniques / style

advertising

advertising animation characters charity events games medical pharmaceutical posters product type design typography website

colour

black blue brown green orange pink red silver white yellow

corporate

annual report business corporate decisions financial money

design

branding conceptual diagrams icons infographic lettering logo maps music packaging packaging signs toys vinyl toys wallpaper

editorial

editorial health illustrative journalism lifestyle magazine cover

publishing

adult fiction book covers book jackets childrens books educational greetings cards non fiction publishing

subject

action animals beauty birds body bubbles buildings cars children christmas clouds computers crest diamonds energy environment explosion eyes faces family fashion feathers feet film fire fireworks food & drink fruit furniture glamour glass globes halloween health hearts history horror ice insects interiors jewellery landscape liquid love machinery men metals military money mountains music nature neon numbers people places plastics political portrait relationships robots science seascape seasonal skeleton smoke social media sound space sport still life summer technology telecommunications time tourism transport travel trophy water weather women wood

techniques / style

3d rendering 80's anthrpomorphic architectural caricature cartoon cgi contemporary cross section digital embroidery exploded diagram figurative humourous mixed media model making photo real photographic realism retouching sci-fi sculpture texture
ALL
ILLUSTRATION
MOTION
DESIGN

Biography

Matthew Dartford has been producing CGI artwork and animation professionally since 1999. He studied traditional illustration at the Arts University Bournemouth but eventually found a passion for all things digital, especially the upcoming field of 3D computer graphics. It was there that he met a fellow student, AJ Jefferies who shared his enthusiasm and they both began working together in 2001, eventually setting up a dedicated studio situated in the heart of Norwich.

Over the years Matthew and AJ have formed an almost symbiotic relationship, drawing upon their combined years of experience in the creative fields of CGI, photography, retouching and animation, they create unique blend of bold, bright and highly polished 3D imagery.

Together, they have produced high end CG artwork and animation for hundreds of commercial clients across the globe. Previous clients include: Cadbury, Puma, Sony, BBC, Warner Music, Cartoon Network, Fremantle Media, Universal Music, New State Music, New Scientist, Carlsberg, Diageo, Defected Records, The Telegraph, Ministry of Sound, Cream Recordings, Epic Records, Esquire, Unilever, KOKO, Coca-Cola, Runner's World, NatWest, Stella Artois

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